My Favourite Instagram Pups!

Hello friends! It's part of my "job" now as a pet product maker to follow cute dogs on instagram, it just has to be done, I need to know my target market... So I've collected a few of my absolute favourite pups everyone needs to stalk on instagram! 

@WAT.KI - The original "trust fall" dog!!!

@HOOHOO_THEBULLYNapping, nomming and nuzzling in Toronto

@MABELMINIDACH - My favourite Mini Dachshund Pup (LOOK AT THAT FACE)

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@LITTLECOOPERBEARThe purebread Corgi, based in San Francisco! 

PLEASE LET ME KNOW ANY OF YOUR FAVOURITE PET INSTAS BELOW BECAUSE I WILL FOLLOW THEM ALL

How Etsy Can Improve an Existing Business

Hello friends! As most of you already know I own and run the small business Lazy Pencil Co, but some of you might not know that I also sell on Etsy! Most people when opening a shop start with Etsy and then move on to open their own website, however, I did it the other way around and signed up about a year after setting up my own website! And I've found that it's significantly improved my business! And here's why:

1. There is a lot of potential traffic from Etsy - I mean I don't know the facts and figures of how many people search on Etsy per day but I'm guessing it's a lot! And very single one of those people are potential customers, there's no way I could get that many people to visit my website on my own!!!

2. More people means a bigger target market! - At the moment my current market is 92% women with the age range of 18-24. Those are the people who follow me on Instagram! I've noticed that the orders I get from Etsy come from everyone... men, women, young and old, which means I'm reaching so many more people! 

3. You can see which of your products are most popular - Unlike my website, Etsy has a feature where you can see which of your products are getting the most views! This was important for me because I could see that my pet related products were getting loads more views and loads more orders! This was one of the reasons why I'm completely changing to all pet products on my shop!

4. There is a collaborative community - Etsy from the very beginning wanted to focus on the community of sellers above everything else. Sellers share their tips and experiences freely with one another so that everyone can find a path toward success, they have meet ups and are always super nice on social media! Having a little community that you can chat to about business related things can make you feel more included and not just as if you have to tackle everything on your own!

5. It is super simple to run an Etsy shop along side your actual website! - Luckily, creating an Etsy shop is really easy to do! There's no theme or colour scheme to worry about, all you do is pick a username and list your items! 

6. Customers can leave reviews! - Another feature my website doesn't have! A place for happy customers to write reviews. This is probably one of my favourite things about Etsy, receiving lovely reviews from customers puts a big fat smile on my face!

7. It's a place to sell old products - as I'm not selling any non pet related things anymore I've just moved them all to my Etsy shop! I obviously don't want to throw all them away but I don't want them on my new website either! So over to Etsy they go! 

 

#MarchMeetTheMaker WEEK ONE:

Hello all! I've been taking part in the hashtag #marchmeetthemaker this year! Scroll down to see what we've been up to! 

DAY 1 / YOU  

It's the first day of March which means it's time for #marchmeetthemaker again! Last year we attempted and failed but we are determined to give it another go! Today's first prompt is "YOU"

Hello everyone 👋🏻 For those who don't know, my name is Hannah, I am 20 years old and the creative hands behind LPC and the lifestyle blog "Hannah Venables" I do look a bit evil in this picture but it's ok...

I have been running my small biz now for just over a year! During the week I work in a fancy hotel as a waitress and when I get home that's my time to start packing orders and designing new products 💌

LPC is reopening in the next couple of weeks with BRAND NEW PRODUCTS & a BRAND NEW WEBSITE 🎉 all we can say is... PETS

So let's be friends! My username on any platform is @hnnhvnbls come and say hello 👋🏻 .

DAY 2 / FAVOURITE TO MAKE

As LPC is slowly but surely reaching into more pet products, keeping with the theme, one "product" I have loved and still love to make is my PET PORTRAITS 💕 It's my best selling item and I always look forward to painting them!

My favourite part of the whole process is receiving lovely emails from you guys knowing I'm going to open them up and see A HELLA CUTE PICTURE OF YOUR PET STARING RIGHT AT ME! 😭 I love my job.....
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PET PORTRAITS WILL BE AVAILABLE AGAIN WHEN OUR WEBSITE REOPENS IN A FEW WEEKS TIME! But for now you can still purchase one from our Etsy!

DAY 3 / WORKSPACE

I could show you the current state of my workspace BUT IT'S AN ABSOLUTE TIP RIGHT NOW, as I'm trying to gradually throw away all my old shit, so here's some prettier pictures of my favourite place to be (I don't always have birthday flowers on display on my desk)

Luckily my lovely Nan has this spare room in the house and let me do whatever I wanted with it! It was my mums hairdressing space before me and my granddads office before that!

I am very grateful to have this space, I don't think I would have carried on my business if I had to work from my lap 💖

DAY 4 / TOOLS

My main weapons of choice for creating ~anything~ for LPC is pencils, fine liners, black paint, my trusty watercolour palette and my scanner to put everything onto my Mums iMac (another thing that I'm incredibly grateful for) my mum bought an iMac and then doesn't use it???

Having a notebook to write down all my hopes, dreams and aspirations is also really handy to have lying around when inspiration strikes!

My camera is also a big part of the tools I use every single day, whether it's taking product pics or pictures for my blog! P.S Don't be alarmed by the corks I just use them as stamps 💌

DAY 5 & 6 / BOOMERANG & RAW MATERIALS

We didn't get time to do yesterday's #marchmeetthemaker so here's 2 in one!

I stick with good old pen and paper, or in this case paint and paper when coming up with ideas, plus some prosecco corks I made into stamps!

DAY 7 / HOW IT'S MADE

I thought I'd make a little video showing you how I make one of the new products going on my shop when it reopens and that's PET BANDANAS!

Here I'm just practicing with some old fabric, the real bandanas will be made with water resistant fabric and come in 3 different sizes PLUS two black and white patterns to choose from 🐶

Feel free to take a look at what I'll be sharing over on my shops instagram in the next few days, the next prompt is "WHERE"

P.S Lazy Pencil Co might be closed at the minute but were still selling on etsy!